# Jell > Jell is the OpenRouter for GTM. OpenRouter is an LLM gateway: > one key, every model, pay per token. Jell is the same pattern for > GTM calls: one key your agent uses to grow your company (SEO/SERP, contact and company > enrichment, company signals, social and ads data, and creative generation: > images, edits, upscales, cutouts and short-form video, because GTM runs on content), one prepaid balance, > pay per call, in early access. No subscription, no seats. It just works. > We choose and contract the data providers, meter every call and normalize > the output. ## Product (early access) - One API, one balance: POST /v1/discover (find a capability in plain language), POST /v1/inspect (schema, providers, exact versioned price), POST /v1/run (execute; the hold reserves, then settles to the actual charge). Pay per call, no seats. - [Catalog](https://jell.run/catalog): capabilities before vendors. Live on real providers today: contact.find, contact.verify, company.enrich, company.search, company.technologies, seo.serp, seo.keywords, seo.backlinks, social.profile, social.posts, ads.search, person.enrich, contact.phone, web.search, creative.image, creative.image_edit, creative.upscale, creative.remove_background, creative.video, web.scrape, web.extract, seo.domain_overview, seo.ranked_keywords, seo.competitors, seo.page_audit, aeo.answer, local.places, news.search, social.search, social.comments, reviews.search, people.search, company.jobs, company.funding, domain.search, domain.register, domain.dns, email.domain, email.inbox, email.inboxes, email.send, email.messages, linkedin.accounts, linkedin.account, linkedin.search, linkedin.profile, linkedin.invite, linkedin.invitations_sent, linkedin.message, linkedin.messages, instagram.accounts, instagram.account, instagram.profile, instagram.message, instagram.messages, whatsapp.accounts, whatsapp.account, whatsapp.profile, whatsapp.message, whatsapp.messages, gmail.accounts, gmail.account, gmail.send, gmail.messages, aeo.keywords, aeo.mentions. Coming soon: company.signals, ads.spend_estimate, memory.add, memory.search, memory.profile, memory.list, memory.forget. - Platform coverage (live): X, LinkedIn, Reddit, Instagram, TikTok, YouTube and Facebook (profiles, posts, keyword search, comments); LinkedIn people, company pages and company search; Google and Bing SERPs; Google Maps places; Google Maps and Yelp reviews; Google News; ChatGPT, Claude, Gemini and Perplexity answers with citations; Meta Ad Library and Google Ads Transparency Center; any URL to markdown. - [Docs](https://jell.run/docs) · [Referral](https://jell.run/referral) · [Status](https://jell.run/status): the sandbox runs in labeled mock mode; live routing opens as provider terms are signed. - [Agent skill](https://jell.run/SKILL.md): give this file to your agent (Claude Code, Codex, Cursor, Gemini CLI...): it covers the MCP tools, the CLI and the HTTP API, the spending rules, and which workflow skill to load for a whole GTM job. - [Skills](https://jell.run/skills): open-source GTM workflows an agent runs end to end (https://github.com/jellrun/skills). Each one as raw markdown: Jell (https://jell.run/skills/jell.md); Hiring-signal outbound (https://jell.run/skills/hiring-signal-outbound.md); Social lead discovery (https://jell.run/skills/social-lead-discovery.md); Cold email pipeline (https://jell.run/skills/cold-email-pipeline.md); SDR daily (https://jell.run/skills/sdr-daily.md); LinkedIn outbound (https://jell.run/skills/linkedin-outbound.md); Multichannel intent outbound (https://jell.run/skills/multichannel-intent-outbound.md); AI visibility audit (https://jell.run/skills/ai-visibility-audit.md); Reddit surface map (https://jell.run/skills/reddit-surface-map.md); Brand mention sweep (https://jell.run/skills/brand-mention-sweep.md); Community help drafts (https://jell.run/skills/community-help-drafts.md); Ad creative batch (https://jell.run/skills/ad-creative-batch.md) - [Docs for agents](https://jell.run/docs/llms.txt): every docs page (quickstarts, API, CLI and MCP reference) as raw markdown: append .md to any /docs URL. - Raw endpoints: beyond the capabilities, every provider's own API is addressable as provider + endpoint (DataForSEO's full live API, thousands of Apify actors, TikHub, Exa, Firecrawl and more), imported from the providers' catalogs, settled on the provider's measured cost after the run. POST /v1/discover returns them next to capabilities with a relevance score and a health verdict; docs: https://jell.run/docs/api/endpoints. - MCP server: https://api.jell.run/mcp (Streamable HTTP): discover, inspect, run, runs and balance as native tools. Authenticate with an API key header, or connect it from claude.ai as a custom connector and approve the workspace in the browser (OAuth 2.1, PKCE, dynamic client registration). - CLI: npm install -g jell, then: jell setup, jell discover -q "...", jell inspect -c , jell run -c -i '{...}'. Plain-text output, agent-friendly, no interactive prompts. - [Use cases](https://jell.run/use-cases): what agents build with it: high-intent leads, contact enrichment, buying signals, competitor ad intelligence, social signals, SEO research. - [Dashboard](https://jell.run/dashboard): every key gets a web workspace: balance, API keys, runs and usage, scoped per client. - No subscription, no seats: prepaid credits, pay per call, and agents read balance, runs and usage over the API and CLI. It just works. - Early access: email hello@jell.run with subject "Early access" for a key and $1 in credit. ## How you could use it - [Use-case guides](https://jell.run/use-cases): worked pipelines, each one the exact calls in order with the cost of every step. Raw markdown index: https://jell.run/use-cases/llms.txt · feed: https://jell.run/use-cases/rss.xml. - [Your next GTM hire is a prompt](https://jell.run/growth-agent.md): Give your AI agent the tools to research audiences, read buying signals and build campaign briefs. One key. Pay per call. No subscription. - [Introducing SEO for AI Agents](https://jell.run/launches/seo-for-ai-agents.md): SEO is live on Jell. ChatGPT, Claude and Codex can now research keywords, inspect live SERPs, audit pages, map competitors and analyze backlinks from one plain-English prompt, priced per call. - [Introducing LinkedIn Automation for AI Agents](https://jell.run/launches/linkedin-automation-for-ai-agents.md): LinkedIn automation is live on Jell. Give ChatGPT, Claude or Codex one plain-English prompt to find leads, enrich their profiles and start personalized LinkedIn and email outreach. One key, one balance. - [Introducing Claude for Cold Email Infrastructure](https://jell.run/launches/claude-for-cold-email-infrastructure.md): Your Claude can now set up cold email infrastructure: buy the sending domain, wire SPF, DKIM and DMARC, create the inbox, send, and read the replies. Name.com and AgentMail behind one balance, priced per call. One authenticated inbox for $25.66, then $0.0035 an email. - [Independent GTM playbook: We built the first outbound workflow for Balance's founding GTM hire](https://jell.run/playbooks/balance-gtm.md): We used Jell to find UK companies actively hiring finance and accounting capacity, then built a signal-based outbound workflow for Balance's founding GTM team. - [Free tools](https://jell.run/free-gtm-tools): Free High-Intent Lead Finder (https://jell.run/free-gtm-tools/lead-finder.md); GTM Stack Cost Calculator (https://jell.run/free-gtm-tools/stack-cost-calculator.md); GTM Workflow Generator (https://jell.run/free-gtm-tools/workflow-generator.md) - [Turn competitor commenters on LinkedIn into a qualified lead list](https://jell.run/use-cases/competitor-commenters-to-leads): 200 competitor commenters in, 54 decision makers with a current work email out, and a person reads 36 profiles instead of 200. The comment is the trigger, never the opener. - [Web scraping for agents: why one provider is not enough](https://jell.run/use-cases/multi-provider-web-scraping): Two scraping providers behind one call, failover on every error, and one charge per page: the router turns a failed scrape into a second attempt instead of a broken step. - [Brand monitoring across web, social, news, reviews and AI answers](https://jell.run/use-cases/brand-monitoring): Every public mention of a brand, product, founder or competitor in the last 90 days, including the AI answers that name you, for a few dollars a sweep. - [Web search and scraping for agents](https://jell.run/use-cases/web-research-for-agents): Search, read and cite the web from an agent with two calls, priced per search and per page, with the raw Google SERP as a third when you need rankings rather than sources. - [Find high-intent leads](https://jell.run/use-cases/find-high-intent-leads): Companies that just posted the role you sell to, the person who owns the budget, and their verified email. Around two cents per finished contact. - [Waterfall email enrichment without the waterfall bill](https://jell.run/use-cases/waterfall-email-enrichment): The thing enrichment platforms charge a platform fee to orchestrate, as one call with one price and no credits to pre-buy. - [Contact enrichment: email finder, verification and company data](https://jell.run/use-cases/contact-enrichment): The four calls behind a CRM row that is actually actionable, and the cache policy that keeps them from being expensive. - [Company buying signals](https://jell.run/use-cases/company-buying-signals): Three public, dated signals that separate accounts that are moving from accounts that merely fit. - [Cold email infrastructure, end to end](https://jell.run/use-cases/cold-email-infrastructure): The whole sending stack as API calls: domain, DNS, authentication, inbox, send, and the replies coming back. - [SEO opportunity research](https://jell.run/use-cases/seo-opportunity-research): Keywords worth ranking for, the SERP that owns each one today, and the gap against the competitors actually in your results. - [Competitor SEO teardown](https://jell.run/use-cases/competitor-seo-teardown): One competitor domain in, their whole organic footprint and the keyword gap against yours out. - [AI search visibility](https://jell.run/use-cases/ai-search-visibility): What the assistants say when someone asks about your category, which sources they cite, and whether you are one of them. - [Competitor ad intelligence](https://jell.run/use-cases/competitor-ad-intelligence): The creatives competitors run, diffed weekly, so you see what appeared, what died and what has been working long enough to copy. - [Ad creative production](https://jell.run/use-cases/ad-creative-production): Generate the ad, edit it, cut the product out, upscale for placement, then turn the winner into video. - [Social profile, post and comment data (X, Reddit, LinkedIn, TikTok, Instagram, YouTube)](https://jell.run/use-cases/linkedin-and-social-signals): Public profiles and recent posts for personalization that survives contact with a reader, plus the keyword search that finds people with the problem. - [Local lead generation with Google Maps listings and reviews](https://jell.run/use-cases/local-lead-generation): A query and a city in, a list of local businesses with a reason to talk to each one out. ## Company - [About](https://jell.run/about): Founded by Guillaume Rufenacht; operated by Altria LLC (Wyoming, USA). - [Become a provider](https://jell.run/providers/apply): run a data API agents should use? Get routed. - Contact: hello@jell.run. - [Terms](https://jell.run/terms) · [Privacy](https://jell.run/privacy) · [Acceptable use](https://jell.run/acceptable-use)